Our Origin Story | 🍑 🍒 🥑 🫒 🥥 🥭 entrepreneurial activism truth pudding

Drop those dope drupes.

Stoned Fruit is my baby and it represents my most seasoned creative endeavor to date. 

Picture it. 1983. Suburban Pennsylvania. 13-year old me pouring over issues of Communication Arts while eating her Life Cereal. Mamma is a commercial artist and painter. Pappa is an...

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Black Swan Real Estate | A Case Study case study client success story

Developing the Core Values to secure $10 million in 24 hours by leveraging something they already knew.

Our tale starts on a Tuesday. The atmosphere is electric. It’s full of anticipation, worry and excitement. Their reputation hinges on this moment. The Black Swan Private Equity Fund...

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Thompson Premier Homes Group | A Case Study case study client success story

Breakthrough real estate firm bakes a brand from scratch and now we all get cake.

Anyone who meets Eboneese Thompson knows that she has the magic. I’ve been at the entrepreneur game for a long time and I have rarely come across someone of her spunk and stick-to-it-iveness. She is on a...

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How to Double-Down on Your Network ✍️ 🧠 entrepreneurial activism spiced advice

With partnerships, pods, and bonded pairs.

I’ve got a huge brand crush on my local auto garage. I love to read their love notes in every service touch. The service reminder decal on my windshield tells me when I need to come back but adds “You rock!” Everyone from the front...

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The Power of Pivoting Pain Points ✍️ 🧠 brand strategy spiced advice

“Pain points;” These two words get batted around business circles more than a shuttlecock on the first spring day.

People are always talking about how identifying “the thing” that really hurts your ideal client is “the thing” they’ll throw money at...

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Get Gravitas on LinkedIn ✍️ 🧠 brand strategy spiced advice

How to massage a non-traditional career path into the CEO’s journey.

When last we left our heroes, I showed you 5–7 areas in which you can really double down on creative content to create a more personality-driven LinkedIn profile. LinkedIn profiles aren’t meant to be a digital...

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Beyond the Boring ✍️🧠 brand strategy spiced advice

Because LinkedIn loves to do the selling for you….if you let it.

You’re living that LinkedIn life lately. Sweet. Despite its bad rap for being a bit <dry cough> dull, there’s a lot to love about LinkedIn. And while I never find myself bingeing on my LinkedIn feed, I...

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George Mason University: Scalia Law School | A Case Study case study client success story

Teachers/researchers get real about recruiting talented students in a virtual landscape.

 Get ready for a #humblebrag, y’all. I’m lucky enough to partner with King Productions on some pretty fun projects. It’s right smack dab in the middle of my “zone of...

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Bread for the City Virtual Fundraising | A Case Study case study client success story

Out: Food Security | In: Food Sovereignty — DC’s most- charitable campaign get a messaging makeover.

In partnership with King Productions. There's so much to love about Bread for the City. This DC nonprofit is a name brand institution known for providing a holistic...

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Soundground Productions | A Case Study case study client success story

Talented introvert looking for his forever home.

Tony Porreco has an interesting problem. He is certifiably obsessed with Podcasts. He listens to them while he drives, while he eats, while he sleeps. He’s spent his entire post-collegiate career getting boots-on-the-ground...

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Carpet Impressions | A Case Study case study client success story

Weaving old-school service and artisan craftsmanship into modern marketing.

You don’t meet a business like Carpet Impressions every day. They do things with Old World sensibilities — acutely accurate, absolutely meticulous, and always on time. They are competing in an oversaturated...

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Brand Jam | A Case Study case study client success story

Three business brains. One brand in the Hot Seat. Infinite possibilities.

We* think of marketing like a three-legged stool: brand positioning, simpatico visuals, and compelling copy. Nail these three core elements and you will uncover a clear path to some pretty kickass marketing. 

Want...

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