Failure and success? Tpfffft! How about experimentation and iteration?
I go live solo for the first time to share how it's going, shout out to Gilly, and a teaser for next week. Stoned Fruit Roll.Up, the early daze.
When I told Ross Brand I was starting a LIVE show, he asked me to start two.
Brah, I can barely wrap my head around one show. Like, how do you actually become a great host? What are all of the things you have to remember? What is the role of a host anyway? How do you juggle all of those moving...
Dependable processes for juicy content? Yes, please.
When I told Tony Porreco I was launching a weekly LIVE show, he said, "interesting," with the old chin stroke.
For you see, Tony has known me since the days before Stoned Fruit, since the days before Rebecca Gunter, freelance for hire....
Podcast Takeover
Our favoritest podcast turns 1 today. Entrepreneur-types are some magical creatures. No other professional persona shows the drive to self-direct, self-believe, and self-educate—literally learning whatever they need to learn to make things happen...
12 Paradigm-Shifting Things We Learned About Video Podcasting from Paul King
This is the sprout of a show we've been affectionately calling Stoned Fruit Roll.Up. Ah-dorable.
It’s Day 14 of having a live show and the mountain of things we don’t know about having a weekly...
From indistinguishable to instantly recognizable
The Art of Positioning is the fundamental formula that inspires Rebecca Gunter in her unique approach to creative Brand Strategy and Copywriting for entrepreneurially-spirited folks who crave relationship marketing because it nurtures a genuine...
Start a weekly live on YouTube, they said. It'll be fun, they said. Well, alright.
This is Day 7, the sprout of a show we've been affectionately calling Fruit Roll.Up.
Ah-dorable.
Intentionally, we have done just about zero prep for this launch and that is by design. When Gill suggested we...
Making a brand delicious at every bite:
We challenge you to think about branding without thinking about your logo and color palette.
We want you to forget about a logo. Push aside that PMS color. Leave those branding visuals on the laptop. Those are all additions. Branding elements help to...
From sowing the seed to stealing the scene.
Taylor Kampia from Make a Scene Media and TaylorK Photography helps us take the first step.
How to use your Positioning Statement to seed your brand strategy.
I’ve been marching up and down the beach, beating my drum for positioning. I’m telling everyone who will listen: take the time to write a positioning statement and your marketing will flow like the chocolate in the...
Stellar communication is your unfair advantage.
My girl Beth Collier is a class act. She just gets life right. She knows that the key to just about anything we want to accomplish in life is found in exceptional communications skills.
Want to lead a team into a business battle? You’d better...
Drop those dope drupes.
Stoned Fruit is my baby and it represents my most seasoned creative endeavor to date.
Picture it. 1983. Suburban Pennsylvania. 13-year old me pouring over issues of Communication Arts while eating her Life Cereal. Mamma is a commercial artist and painter. Pappa is an...